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Philip JACOBS
Philip JACOBS
Managing Director

Philip has some 30 years experience in the delivery of high quality commercial architecture. His professional career started in London with SOM. His initial, seminal experience was working on the Canary Wharf project in London, which involved both the production of base-building and office interior fit out.

Philip relocated to Asia in 1993, working initially for Aedas in Hong Kong and Singapore. He led the design of major office buildings in Ho Chi Minh City and Hanoi. He was the Project Director of the 450,000 sq ft One Raffles Link commercial development and Citilink underground retail mall. He completed the interior fit out of some 110,000 sq ft for Credit Suisse in One Raffles Link.

Moving to Architects 61 in the year 2000, Philip led the team for One Raffles Quay, a 2 million sq ft office development, the first in the New Downtown of Singapore. The project comprises two commercial towers, one 50-storey, the other 28-storey and an underground retail component. The developers are Hongkong Land, Cheung Kong and Keppel Land.

Philip established aplusi asia in November 2004 to focus on the delivery of high quality architectural and interior consultancy services. His expertise in office interiors, notably workspaces for financial institutions, includes dealing rooms, private banking client suites, auditoriums, cafeterias and mission critical facilities. His unrelenting focus on improving the workspace efficiency for the corporations without compromising staff comfort has seen him engaged by international financial corporations like Credit Suisse, Barclays Capital, Blackrock, ABN Amro, Morgan Stanley, Merrill Lynch, UBS and DBS Bank.

He was instrumental in the consolidation of various departments within the institutions to reside in headquarter offices in grade A commercial towers for ABN Amro and UBS in One Raffles Quay and Morgan Stanley in International Commerce Centre in Kowloon, Hong Kong. His technical aptitude was evident in the design of mission critical data centres which were a major part of the overall scope.

Philip also has extensive experience in hospitality and luxury retail interiors. He collaborated with Remedios Siembieda Inc. on a hotel in Guangzhou, China and a casino and convention centre in Las Vegas, USA. In 2008, Philip was engaged by the Paris-based Louis Vuitton design team for design development and documentation work for various flagship boutiques in Singapore and Asia Pacific.

Philip’s technical proficiency in high-rise commercial developments has seen collaborative efforts with Kohn Pedersen Fox Associates, in both New York and London. With KPF New York, the portfolio includes a 588m, 118-storey office tower for Ping An Insurance in Shenzhen China, a 255m, 47-storey office and 469m, 99-storey mix-use development in Chongqing China, two 28-storey office towers and a retail podium in Tai Ping Qiao in Shanghai, China, a 15-storey grade-A LEED Gold office in Mumbai India, the retail component of a mixed-use complex in Shenyang China and New World Development in Hong Kong. He was the lead design consultant for the 4.5 million sq ft Marina Bay Financial Centre development in Singapore comprising 3 commercial and 2 residential towers, interlaced by an intricate underground retail and pedestrian network. Current collaborations include Robinson Towers, a 260,000 sq ft new base-build office with a retail component due for completion in 2017.

Projects with KPF London include Al Asima, a 75-storey 1 million sq ft office tower in Kuwait, The Pinnacle, a 299m 63-storey grade-A office in central London, Abu Dhabi airport, MGM Cotai in Macau and the Earls Court development in London.

In recent years, Philip has acquired extensive industrial experience in the design of data centres, which includes some 568,000 sq ft for Singtel, 402,500 sq ft for PI, 331,800 sq ft for Telekom Malaysia Vads and a 17, 000 sq ft fit out for Singapore Power. Other industrial interior projects include a revolutionary 40,000 sq ft training academy for DBS Bank, 70,000 sq ft and 12,000 sq ft fit outs for Shell and Heraeus respectively.

Ser Lin TEH
Ser Lin TEH
Design Principal

Ser Lin is a founding partner of aplusi asia. She joined in 2004 after previous stints at Architects 61 and OMA New York. Her initial projects include ABN Amro, Tudor Investments and Credit Suisse. She leads the concept design, material selection and design development of all interior projects.

Major commissions for financial clients that she has been involved with include HSBC Private Banking, Credit Suisse, ABN Amro, UBS and Morgan Stanley. Directing an experienced team, Ser Lin has delivered over 400,000 sq ft of office fit out for ABN Amro regionally and half a million sq ft of fit out for Morgan Stanley in ICC Kowloon, Hong Kong.

Her architectural experience commenced with developing a recreational program for Capella, a boutique hotel resort in Sentosa, An initial collaboration of aplusi asia and KPF London saw Ser Lin involved in the design and development of the core of Al Asima, a 75-storey commercial tower in Kuwait. This led to further work on The Pinnacle, a 299m tall, 63-storey commercial tower in Central London.

Ser Lin has a keen interest in establishing efficient tower cores for skyscrapers. These include a 588m, 118-storey office tower for Ping An Insurance in Shenzhen, a 450m, 98-storey Suzhou supertower and two other towers of 255m, 47-storeys and 468m, 99-storeys in Chongqing. She led a team to complete tender and construction documentation for a 604,000 sq ft mixed-use development in Shenyang, 3.25 million sq ft mixed-use development for New World Development in Hong Kong, curtain wall packages for skyscrapers in China, car park and retail interiors for Abu Dhabi International Airport and residential layouts for projects in London.

She is the design lead for interior projects in the office. She recently completed a 60,000 sq ft training academy for DBS bank, a 38,500 sq ft refurbishment for Cycle and Carriage, and client contact interiors for UBS.